Top 10 Medical Affairs experts you should follow in 2025
- avikk1
- Mar 17
- 4 min read
Our annual list of thought leaders you need in your feed
Last year's list was a hit, so we did it again. See who made it this year! 🎉
Christine Ong, Talmedica
Is this the hardest working woman in Medical Affairs? In 2022, Christine founded coaching firm Talmedica to help medical professionals transition to industry. Today, she has almost 25,000 LinkedIn followers and writes a wildly popular newsletter for job seekers.
Said one happy client: "Christine gives you constructive criticism in the nicest possible way and doesn't sugarcoat anything." We couldn't say it any better. 🙂
Read this first: "How to survive your first year as an MSL."
Follow Christine on LinkedIn or subscribe to her Industry Career Insider newsletter.

Samuel Dyer, MSL Society
Back in 2010, Samuel Dyer founded the MSL Society to advance the global MSL profession. More recently, he received his MD from Washington University (Health and Science) School of Medicine and wrote the award-winning "The Medical Science Liaison Career Guide: How to Break Into Your First Role," an Amazon no.1 best seller.
Friendly tip: planning a meeting with Samuel? Don't forget to ask about his watch. 🙂
Follow Samuel on LinkedIn, visit the MSL Society or subscribe to the MSL Society newsletter.

Maaike Addicks, School of Medical Affairs
A School of Medical Affairs founder, Maaike pioneered the "walk the talk" livestream to share Medical Affairs insights and knowledge. Chock-full of wisdom and grace, Maaike's musings are a must-watch for MSLs.
Need expert training and workshops to level up your team's impact? Maaike will help you demonstrate your value for stakeholders. ❤️
Watch this first: "Walk the talk Medical Affairs: asking difficult questions."

Steve Royle, My Medical Affairs
Steve is the founder of My Medical Affairs (MyMA), a can't-miss resource to help you stay up-to-date with the latest events from top Medical Affairs organizations, leaders and solution providers.
Looking for a Netflix for Medical Affairs professionals? This one's for you.
Follow Steve on LinkedIn or subscribe to the MyMA Weekly Digest newsletter.
Helen Kane, One MSL
Helen "Superwoman" Kane is founder of One MSL, a well-regarded consultancy and training firm. Recently, Helen launched the Field Medical Training Academy (FMTA), which transforms the performance of Field Medical teams.
Said one enthusiastic client: "Helen Kane will level up your MSL game." 💯
Our top pick: "What we observed and learned in 2024."
Follow Helen on LinkedIn. Listen on Apple Podcasts or Spotify.

Michael Pietrack, the Pharmaverse
By day, Michael is managing director at Kaye/Bassman International, a top-tier recruiting firm. By night, he hosts the Pharmaverse, a fast-rising podcast packed with leadership insights from stars of the pharma universe.
Our fave episode: "Disrupting the drug pricing landscape" with Mark Cuban at Cost Plus Drugs.
Jonathan Kaskey, Pharma Sessions
A ray of sunshine in the podcast darkness, Jonathan hosts Pharma Sessions where he interviews Medical Affairs leaders and shares best practices. Recent guests include Paul Howe at Protega Pharmaceuticals and Samin Saeed at GSK.
Don't miss: "Preparing Field Medical for launch: challenges and strategies for pharma companies" with Tom Caravela at Carolan Group.
Follow Jonathan on LinkedIn. Listen on Apple Podcasts or Spotify.
Chad Fellers and Mary Morton, MSLead Chronicles
An up-and-coming podcast, MSLead Chronicles brings wisdom from seasoned pros Chad Fellers at Biogen and Mary Morton at SEMbio. Want to become an inspiring and empowering Medical Affairs leader? Be sure to check out their casual conversations where leaders learn from leaders. Don’t miss this one.
Watch this first: "Exploring MSL impact through the eyes of a KOL with Patrick Win, MD."
Aoife O'Dwyer, MSL Consultant
In 2015, Aoife (pronounced "ee-fa") joined the MSL ranks after growing tired of hearing her post-doc colleagues complaining about not having any money. In 2018, she founded MSL Consultant to share her experience with the next generation of superstar MSLs.
Need an expert to help you develop KOL engagement strategies and actionable insights processes? Put Aoife at the top of your list. 👍
Our fave article: "The importance of Digital Opinion Leaders for Medical Affairs Teams."
Follow Aoife on LinkedIn or subscribe to the MSL Consultant newsletter.
MSL Talk with Tom Caravela
Did we save the best for last? Maybe! The OG of Medical Affairs podcasters, MSL Talk features the effortlessly articulate Tom Caravela at Carolan Group and an all-star lineup of speakers. ❤️
A recent guest raved: "Tom is the human TED Talk – he's warm, engaging and insightful. My go-to podcast in Medical Affairs."
Our can't miss episode: "The value of social listening for MSL success" with Vandana Grover at Eisai and Stevan Tomich at AbbVie.
Listen to MSL Talk on Apple Podcasts, Spotify or YouTube.
That's our list. Got your own recommendations to share?
Just drop us a note!
Get social media insights for your products. Sign up for Medical.watch. 🙂
What we're reading
Pharmaverse podcast, "The power of omni-channel marketing" with Donnie Wooten Jr. at Organon, February 17, 2025
MSL Talk podcast, "What Is Social Listening?" with Amanda Lally at AstraZeneca, February 10, 2025
Wall Street Journal article, "Amazon raises its ad spending on Elon Musk’s X, in major reversal," January 30, 2025
Sprout Social post, "10 social media trends you need to know in 2025," January 14, 2025